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Marketing Tip #3: HAVE FUN – filmed by my 6 year old (VIDEO)
https://youtu.be/Vyrbn-p8GX0 Marketing tip #3: HAVE FUN. Some people say that marketing is not fun, it's serious business. I disagree! If you're not having fun with…
Local Business Marketing Tip #2: E-mail Marketing and The Customer Decision Journey (VIDEO)
https://youtu.be/hOOvvasKu14 The customer decision journey are the steps that people go through when they are looking for a solve a want or need. It's important…
Local Marketing Tip #1: Referral and Word Of Mouth Marketing (VIDEO)
https://youtu.be/qWYFI6S5V3A But wait word of mouth and referrals have been perfectly fine for bringing me business. - There is no doubt, word of mouth and…
What Is Your Business Doing To Reduce The Perceived Risk That Keeps Your Customers From Buying?
How To Go From Potential Customer To Actual Purchase. When a potential customer recognizes they have a need, or a problem that needs to be…
The Top 10 Marketing Strategies Your Local Business Should be Using Online
The 5 things you need to know about selling on Amazon
Brand Registry If your brand is trademarked, it’s important to apply for Amazon Brand Registry. Doing this allows you to have more control of your…
Email Marketing Workflow Ebook
Persona and Story Development with C.L.O.S.A.T
When I was at Emerson college back in 2002 I took a screen writing and concept development course taught by Martie Cook. One of my…
Marketing Like a Human
I've been reading a lot lately about story telling, creating shareable content, and creating an engaged audience. It really resonates with me. I think we…