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Services

Purple Fish Marketing offers a wide variety of services to meet your needs.

Not sure what you need? Let us help with a Marketing Consultation. Purple Fish Marketing Consulting Services will provide you with a written scope document stating all work to be completed by us in order to build an Internet marketing strategy for your business. We would love to be your ongoing consultant and help you grow your business.

Purple Fish Marketing provides services that cover the following areas:

  • Marketing Consulting
  • Not sure what you need to build your business through online marketing? Let Purple Fish Marketing help you through the process of inbound marketing and the best marketing activities for your business. Every business is different and need a different mix of marketing strategy. If you're scratching your head wondering where to being, give us a call or email us today

  • Email Marketing
  • Looking for a great way to keep in touch with customers or prospective customers? Email marketing is a great solution to continue the conversation even after someone has visited your website or made a purchase. Keeping your business at the top of mind will lead to more return customers in the future. Not only do you have the chance to explain what's going on with your business, but also let people know about any specials or promotions.

  • Search Engine Optimization
  • Rule number one is to write content for customers first and search engines second. If you write good content, on page search engine optimization will flow naturally. Beyond good content, you also want to make sure you have the appropriate titles, descriptions, keywords, alt tags, and other areas of optimization to help search engines find you.

  • Social Media Integration
  • If you're not on social media, you're missing a big opportunity to be found by people looking for your products or solutions in a more social way. Being on social networks allows your business to be more human and build connections with your customers.

  • Website Optimization
  • Making sure the structure of your website is intuitive and has a good flow is important. Do people know what you want them to do once they reach your home page? Do you have clear calls to action to drive prospective buyers to the next step? Does your menu navigation seem intuitive or is it difficult to search or find information?

  • Keyword Analysis
  • By knowing the keywords that are relevant to your business, you can better position yourself to be found by people that are looking for your products and solutions. Discovering your keywords and then building long tail phrases off of it can all help with getting found.

  • Competitive Analysis
  • Whats your competition doing? Are you staying ahead of the curve? Knowing what your competitors are doing can help you with new ideas or it can also show you that you're the thought leader on a subject.

  • Pay Per Click Advertising
  • Even though far fewer people click on paid advertising than they do on organic search results, paid advertising is still a great opportunity to drive people to specific landing pages on your site to drive a sale. People who click on paid ads tend to be further into the buying process and more likely to buy sooner.

  • Google Analytics and Webmaster Tool Implementation
  • It's very important to know how many peopel are coming to your website and what they're doing while there. Do people tend to drop off your website after visiting the homepage? Maybe it's time to re-evaluate your website optimization to help clarify what you want people to do, or help them along your website.

  • Website Building specializing in Drupal Content Management System and Wordpress CMS
  • Don't have a website or have an outdated brochure format website? If you're in this position, you definitely need to start with this step before any other online marketing efforts. With no website or an outdated website you're missing a huge opportunity to be found by prospective customers.

  • Link Building
  • Inbound and outbound links are important for search engines and they are also important to show your credibility. Building inbound links will help more people find you by browsing other websites. Using outbound links encourages sharing and cross linking between other businesses, bloggers, or forums.

Purple Fish Marketing uses only 'white hat' marketing techniques, meaning we only use legitimate tactics that meet search engine guidelines and are not deceptive. For more information on 'white hat versus black hat, check out the white hat commitment

If you do not see a service listed please do not hesitate to ask. Contact us today